Bing Lee Electrical

Great Products, Great Prices, Great Service

Since the 1950s the Lee family have been synonymous with the Australian retail industry. Their dedication to exceptional value – great products, great prices and great service – has been the basis of the iconic Bing Lee.

That commitment can be traced right back to its origins: the transformation of a humble Fairfield repair business into an electrical product retail and repair/installation business named Bing Lee Electronics.

Here Bing and his son Ken founded a brand according to forward-thinking and inclusive ideals – that the benefits of the latest technology could, and should, be accessible to all.

Now under the stewardship of CEO Lionel Lee, who follows in the footsteps of his late grandfather Bing and father Ken, the brand’s storied legacy continues.